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Bad CRMs Can Trip Up Your Sales Team

19 August 2015
Bad CRMs can Trip Up Your Sales Team

There are some really simple, and often overlooked, steps that can be taken to make CRMs work in a business.

Some of the reasons may be the result of bad CRMs but many of them are the result of simply overlooking the reasons why projects involving CRMs fail.

5 Ways a Bad CRM Trips Up Your Sales Team

Toolbox.com

You spend an endless amount of time in meetings deciding on the right customer relationship management (CRM) solution.

The deployment, surprisingly, happens without a hitch. All that effort is for naught if your CRM ends up in the 63 percent of CRM rollouts that ultimately fail.

A bad CRM trips up your sales team in many ways, from failing to look at what sales needs for its operations to having little support.ittoolbox

A few key changes to the way you put CRMs to work in your business could mean the difference between CRM success and failure.

When you involve the sales and marketing team, you can avoid a costly failed deployment and an unproductive sales team.